JKL's "Movie: The Movie: 2V," a segment which originally aired on Oscar Sunday as a part of Kimmel's Academy Awards' special, will showcase an exclusive :90 second cinema version within Screenvision's nationwide cinema network, from March 8 - March 28. M:TM:2V stars Bradley Cooper, Jessica Chastain, Jude Law, Salma Hayek, John Krasinski, Samuel L. Jackson, Bruno Mars and many more - even that jerk, Matt Damon.
Kimmel's sequel to 2012's "Movie: The Movie" -- the biggest, most star studded and spectacular non-existent film the world has ever seen - "Movie: The Movie: 2V" will run within Screenvision's Limelight preshow on 5,200 screens in 913 select Screenvision theaters. Kimmel's original trailer parody was seen by over 10 million television viewers on Oscar night, over 30 million on YouTube and by millions of moviegoers within Screenvision's network in 2012.
"We're proud to once again be the big screen stage for Jimmy Kimmel's much-anticipated comic take on the Oscars," added John McCauley, Vice President, Strategic Alliances for Screenvision. "The unique immersive cinema environment provides a tremendous platform to connect to our influential, entertainment-minded audience. We know the powerful impact of cinema; that when it is combined with TV, there is even a greater impact on consumers. Jimmy and his team have once again produced a wildly creative concept that will resonate with our audience."
Watch Movie: The Movie: 2V's exclusive :90 second cinema version here: www.screenvision.com