CBS Corporation and Warner Bros. Entertainment today
announced that Mark Pedowitz has been named President, The CW Television
Network.In his new capacity, the veteran network and television studio
executive will oversee all aspects of The CW, including programming, sales,
marketing, distribution, finance, research and publicity. He will assume his
new duties this month.Pedowitz comes to
The CW with a strong background in program development, production and business affairs. As President of ABC Studios, he oversaw such hit series as "Lost," "Desperate Housewives," "Grey's Anatomy," "Ugly Betty," "Scrubs," "Army Wives,""Ghost Whisperer" and "Criminal Minds."
Dawn Ostroff, President of Entertainment for The CW, is leaving
the network to relocate to New York with her family, and will assist in the
transition through the current broadcast season, ending in May.
"Since its inception, Dawn and her team have built The CW into a brand-name destination for young female viewers with franchise shows as well as forward-thinking digital and marketing campaigns," said Nancy Tellem, the executive who oversees The CW for CBS. "We now look forward to Mark leading The CW to even greater heights.
Mark is an outstanding executive with a stellar reputation in our entertainment
community. He brings to the table a strong and diverse background as a business
strategist and production executive, as well as a track record of success in
all facets of our industry."
"Mark is a seasoned industry leader
possessing a strategic combination of business savvy and strong relationships
with the creative community," said Bruce Rosenblum,
President, Warner Bros. Television Group. "He's the perfect executive to help us take the network to the next level: a key content driver with vast experience in all
disciplines." "I'm very excited to be joining The CW and working closely
with two great companies like CBS and Warner Bros.," said Pedowitz. "The
network has built a strong foundation and powerful identity in its first five
years, and I'm looking forward to helping elevate it to even greater success in
The CW is a joint venture of CBS Entertainment and Warner Bros.